Website redesigns
Refresh your website into something clearer, easier to use, and easier to manage.
What’s included in a website redesign
Every redesign is different. Some websites just need a visual refresh, while others need a more complete rethink. The goal is always the same — creating a website that feels modern, works better for your audience, and supports your goals.
Most projects include:
-
Updated structure, design, and navigation to reflect your brand
-
Mobile-friendly, SEO-ready setup, including headings, titles, and image alt text
-
Usability and accessibility improvements to create a clearer experience for everyone
- Reviewed in partnership with the Whakatāne Accessibility and Inclusive Group (W.A.I)
-
Content guidance plus WordPress (Divi) or Shopify updates/rebuilds
-
Handover support so you feel confident managing your website moving forward
Optional add-ons & support tools
Want to get more visibility or understand how your site’s performing?
I can also help with:
- Google Analytics setup – to track what users are doing on your site
- Google Search Console – to monitor search visibility and site health
- Google Business Profile – to appear in local search and on Maps
- Google Ads setup – optional support to get started with search ads
I’ll talk you through the options and help set up the tools that best suit your goals.
Who is a redesign for?
A redesign might be the right next step if:
- Your website no longer reflects your organisation
- People struggle to find information or navigate your site
- Your site feels outdated or cluttered
- You want a more professional online presence
- Your website is difficult to update or manage
- You want a clearer, more user-friendly experience for your audience
If that sounds familiar, I can help refresh your existing site by improving what’s not working while keeping what is.
Website redesign pricing
From $1,500 NZD (+ GST)
Pricing depends on your website’s size, structure, and overall condition. You’ll receive a clear quote before we begin, with recommendations focused on what will make the biggest difference for your audience and goals.
Not sure what your website needs? Send me your link and I’ll give you honest, obligation-free advice.
Recent redesigns
Website refreshes designed to improve usability, clarity, and user experience without always starting from scratch.
Custom design to reflect PDP’s expertise and values
Updating and combining two stores under one website.
Case study
Ohope Beach School
The challenge:
Ōhope Beach School needed a website that better reflected their growing school community. Their previous site felt outdated, difficult to navigate, and made it hard for parents and whānau to quickly find important information.
Content was difficult to organise, key pages were hard to locate, and the overall experience no longer supported the needs of a modern school community.
The solution:
I worked with the school to create a clear, welcoming WordPress website focused on usability, structure, and ease of navigation. The goal was to make information easier to find while creating a website that felt modern, approachable, and simple to manage.
Key improvements included:
- A clearer site structure with well-organised sections
- Simpler, parent-friendly content and navigation
- Mobile-responsive layouts for easy access on any device
- Improved usability and accessibility throughout the site
- A warm visual style reflecting the school’s coastal community
Case study
Torrington Builders
The challenge:
Torrington Builders worked with Sea Star Design during a brand refresh. Their existing website no longer reflected the quality of their work or their strong local reputation. The site felt outdated, lacked structure, and didn’t clearly showcase their services or recent projects.
The solution:
I designed a clean, modern WordPress website that aligned with their refreshed branding and highlighted the quality of their workmanship. The new site focused on clearer service information, stronger project presentation, and a better experience across mobile and desktop.
Key improvements included:
- Clearer service pages for residential and renovation clients
- Strong project imagery showcasing recent work
- Locally focused messaging to connect with nearby customers
- A fast, mobile-friendly layout designed for usability
“Morag knows her stuff—she delivered exactly what I asked for in the brief.”
Jared
Torrington Builders